At SC Comunicació we know that it is crucial that your online store has an organized and easy-to-use structure for your potential customers. One of the best ways to do this is to create categories in WooCommerce. This not only improves user experience, but also optimizes your digital store for search engines. In this article we explain step by step how to create and manage categories in WooCommerce.
What are WooCommerce categories?
Categories in WooCommerce are tags used to group similar products. These categories make it easy for customers to navigate your store, allowing them to quickly find what they're looking for. In addition, well-structured categories improve the SEO of your WEB, thus increasing its visibility in search engines.
Steps to Create Categories in WooCommerce
Go to the WordPress admin panel
Open your web browser and enter the back-end of your WordPress WEBSITE by adding /wp-admin to your URL (e.g. www.tusitio.com/wp-admin ).
Enter your credentials to access the control panel.
Go to the Products section
In the left menu, hover over the “Products” option and select “Categories”.
Add a new category
On the categories page, you will see a form on the left.
Name: Enter the name of the category you want to create.
Slug: This is the category URL. If you don't set it, it will be automatically generated from the name.
Main Category: If you would like this category to be a subcategory, select a main category from the drop-down menu (parent category).
Description: Add a brief description. Although optional, a detailed description can improve your SEO.
Display type: Choose how products in this category will be displayed.
Thumbnail: you can add an image representative of the category. This image will be displayed on the category page.
Save category
Click the “Add new category” button to save your changes. The new category will appear in the list on the right.
Tips for Optimizing Your Categories in WooCommerce
Use relevant keywords: Make sure your category names and descriptions include relevant keywords to improve search engine visibility.
Organize your categories: group products logically for easy navigation. Use main categories and subcategories if necessary.
Add detailed descriptions: Category descriptions not only help SEO but also provide valuable information to your customers.
Benefits of well-structured categories
Improve user experience: Customers can easily find the products they are looking for, increasing the chances of purchase.
SEO Optimization: Well-defined and optimized categories improve the indexing of your site in search engines.
Efficient management: Facilitates the management of specific products and promotions for certain categories.
Troubleshoot common issues
Duplicate categories: Make sure each category has a unique name to avoid confusion.
Slug errors: Check that slugs are unique and do not contain special characters to avoid URL issues.
At SC Comunicació we specialize in the creation and optimization of online stores using WooCommerce. If you need additional help or have any questions about running your store, please don't hesitate to contact us.
contact
SC Comunicació
Email: suport@sccomunicacio.com
Telephone: +376 65 00 54
Website: www.sccomunicacio.com
Optimize your online store with us. We are here to help you grow!
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